Saturday, 16 February 2013

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Twitter has announced Ad Services for Middle East, North Africa and Pakistan

Twitter has announced that it will provide his ad services in Middle east, North Africa and Pakistan. With the help of this service brands and businesses in these part of world will be able to get paid. This announcement was made in Dubai during a launch event.

A Cairo based Orascom company, named Connect Ads made a deal with Twitter to act as an agency in these regions.

Connect Ads told that they will conduct series of education and training programs for agencies to get them familiar with Twitter's Ad services.

It is confirmed from resources that Twitter through its sister company concerns, has the presence in Pakistan as well.

Although digital advertisement is not much popular and rich in MENA (Middle East, North Africa) that accounts lower than 4 percent of overall ad spending. However, 300 percent growth in user-base is the main reason which attracted the Twitter to offer services in Middle East and North Africa. At the launch event, Twitter said that Pepsi and Etisalat company are their confirmed clients.

Arabic is the language which grow the fastest among the other languages on Twitter while the users from MENA region use English language mostly as compared to Arabic.

Twitter is expecting now more users from these regions after the announcement of Ad Services.

Twitter claims that they have over 200 million users globally and 400 million tweets a day, 70 percent of them are outside the America as Twitter is America based in San Francisco, 2006.



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Author: Muhammad Faheem Usama
Muhammad Faheem Usama is a professional blogger, web designer/ developer and Founder of BHD. He belongs to Read More →

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